Where’s the ‘natural’ beef? Good Times challenges Carl’s Jr.’s claim

Carl’s Jr. spent untold dollars on its ad that debuted during the Super Bowl claiming to have the first all-natural hamburger in the fast food biz.

Denver-based Good Times is calling “bull.”

Good Times, the more junior player than Carl’s Jr. in the fast food arena, has been using all-natural beef from Montana for more than a decade, according to a GT publicist.

Here are links to the opposing spots: www.youtube.com/watch?v=DMjoPVY2L1o; www.youtube.com/watch?v=GhGdhiuHjhs.

To help convince consumers not to “cow-tow” to Carl’s Jr.’s claims, all 35 Good Times in Colorado is offering $2 off a regular size burger Wednesday and Thursday is you say, “Natural isn’t new.”