Rockmount Ranch Wear supplied much of the wardrobe for the new A&E Western series “Longmire.” Series co-star Lou Diamond Phillips and much of the cast wear Rockmount. In the next episode “In the Pines” on Monday, Phillips wears signature shadow plaid No. 694-Blue.
Rockmount tweeted it out Wednesday and Phillips retweeted it to 84,000 followers.
Adding to the story, Craig Johnson, the series author and an FOR (friend of Rockmount), whose wife, Judy, owns The Bucking Buffalo in Sheridan, Wyo., has been a Rockmount dealer for almost 20 years.
In other news, Rockmount announces the rollout of its new website www.rockmount.com. This is entirely reworked and upgraded replacing the one the snap-front shirt manufacturer first rolled out in honor of founder Papa Jack’s 100th birthday in 2001.
More than a catalog, the website features celebrities who wear Rockmount and archives the press coverage the family business generates.
Lou Diamond Phillips in the A&E cable series, ‘Longmire.’ (A&E Network photo)
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