Larkburger, the popular local burger joint, has been getting lots of tweets from Colorado students attending colleges out of state hoping for a Larkburger being sent to their dorm.
So, Larkburger teamed with Frontier Airlines to bring a Colorado student back for a taste of home. To enter Craving Colorado, which launched Tuesday, entrants must submit a video via Larkburger’s Facebook page (or post to Instagram and Twitter using #CravingColorado) in which they explain what they miss about their home state. The winner will receive a free meal at Larkburger, $300 toward a Frontier Airlines flight and other Colorado goodies.
Larkburger President Adam Baker said, “We have a high level of social media engagement from people — including students who live outside of Colorado. A lot of these tweets are from people lamenting that they miss Larkburger and jokingly asking us to send them a burger or some truffle fries.”
Sounds a lot like those days when college kids would cross state lines to buy cases of Coors beer? Guess Larkburger is keeping up a Colorado tradition.